Is having an ideal customer important?

Identifying Your Ideal Customer is crucial to everything from getting engagement on your social media posts, to getting clients, to not being overwhelmed by social media. Now, you might be thinking that you want to help everyone. I get it, me too. But it’s physically...

5 timeless marketing lessons from the MySpace era

Music on auto-play. Agonizing over who should be in your Top 8. Hideously ugly backgrounds. I wouldn’t call MySpace the good old days of social media, but they were certainly the old days of social media. 10 years ago, I was in charge of marketing for my...

The 7 most popular social media sites in a nutshell

The 7 Most popular social media sites are: 1. Facebook 2. YouTube 3. Instagram 4. Twitter 5. Snapchat 6. Pinterest 7. LinkedIn The minor sites at the moment are Quora, G+ (also known as Google Plus), Periscope, and Musically. One of the best ways to learn about the 7...

How do I grow a Facebook group? – Two-Minute Tuesday #4

Other than word-of-mouth by your current group members, you can grow your Facebook group through… 1. Your other social media platforms. “Be part of a supportive community of introverted business owners and creatives just like you. Join my free private...